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Karin Nauth Shelley

Karin Nauth Shelley heads up Belatrix's Global Marketing team, focusing on the firm's branding, communications, customer engagement, thought leadership, and lead generation and nurturing initiatives. Her professional background is a fusion of management consulting, customer research and technology consulting, and strategic marketing. Though Boston is home for Karin, she has lived and worked on both US coasts, including the Bay Area, and lived in the Caribbean as well as South America. Karin has a B.A. in Psychology from Boston University as well as an MBA with a marketing concentration from Simmons School of Management, both in Boston, Massachusetts in the US.
Karin's Posts

The Business Impact of Attrition

By on February 7, 2014

In: Business

Everest Group recently came out with a report looking at the business impact of attrition.  That got me thinking naturally of the business impact of attribution on software R&D. Everest’s […]